Digital Marketing terminology (part 2)

by Alex Dalessi | Aug 9, 2024 | SEO, Website Design

Digital Marketing Terminology Note: These terms are from the Google Digital Marketing & E-commerce course module 2 # 404 page: A URL that tells the visitor that the webpage does not exist A A/B testing: A method of testing where two versions of a webpage with a...

Digital Marketing terminology (part 1)

by Alex Dalessi | Aug 9, 2024 | SEO, Website Design

Digital Marketing terminology Note: These terms are from the Google Digital Marketing & E-commerce course module 1 A Ad extension: A Google Ads feature that shows additional information about the business Agency: An outside partner that fulfills a company’s...

Understanding the impact of SEO on your online presence

by Alex Dalessi | Apr 18, 2024 | Digital Marketing, SEO

Understanding the impact of Website SEO on your online presence is pivotal in today’s digital age. SEO, short for Search Engine Optimization, involves enhancing a site’s visibility on search engine results pages to attract more organic visitors[1]. By...

Understanding the impact of SEO on your online presence

by Alex Dalessi | Apr 17, 2024 | Computer Science, SEO, Website Design

Understanding the impact of Website SEO on your online presence is pivotal in today’s digital age. SEO, short for Search Engine Optimization, involves enhancing a site’s visibility on search engine results pages to attract more organic visitors[1]. By...

The Intersection of HTML and SEO: A Detailed Exploration

by Alex Dalessi | Feb 21, 2024 | Computer Science, SEO, Website Design

Delving into the intricacies of HTML and SEO, I find myself fascinated by how these two pillars of the digital world intersect. Nearly 90% of web pages leverage HTML, the backbone of the World Wide Web, to communicate with web browsers and showcase content [source:...