The Marketing Funnel
One of the first topics discussed in Google’s Assess for Success: Marketing Analytics and Measurement Coursera course is the marketing funnel. The marketing funnel is a visual representation of the process through which a potential customer becomes a loyal...
Digital Marketing terminology (part 3)
Digital Marketing Terminology Note: These terms are from the Google Digital Marketing & E-commerce course module 3: From Likes to Leads: Interact with Customers Online A A/B testing: A method of testing where two versions of content with a single differing...
Divi Builder: Revolutionizing Web Design using WordPress
Divi Builder is a cornerstone in web design, revolutionizing the WordPress theme landscape with its comprehensive and powerful capabilities. This visual drag-and-drop website builder for WordPress has made it possible to create stunning websites from scratch without...
Understanding the impact of SEO on your online presence
Understanding the impact of Website SEO on your online presence is pivotal in today’s digital age. SEO, short for Search Engine Optimization, involves enhancing a site’s visibility on search engine results pages to attract more organic visitors[1]. By...
